By Bhawna Rawat, Updated : Aug 06, 2020 16:47 IST
IPL 2020: Vivo pulls out its title sponsorship after huge backlash, confirms BCCI

As earlier BCCI announced that IPL 2020 will be held from September 19 to 10 November in UAE. After increasing & worsening situation of Covid-19 in India, central government also gave it a green signal. But BCCI retained Vivo a Chinese phone company its title sponsor, due to which BCCI faced a blaze of backlash on internet and from various organizations as well. 

Vivo a Chinese phone manufacturer has opted out of the IPL 2020 title sponsorship, after disagreement with India’s cricket board over a discount on the sponsorship fee & in response to growing opposition to a Chinese company/brand backing the IPL tournament following the Galwan valley clash.  

Trivia: Vivo India had entered into contract with IPL in 2017 with a bid of 2199Crore for a period of five years, paying approximately 440Crore every year to the board. 

Earlier Indian government banned various Chinese apps for security & privacy reasons, people called it a digital strike against China. People boycotted various Chinese products, in solidarity with our martyred soldiers who gave their supreme sacrifice in Galwan valley clash with Chinese troops.  

IPL council member confirmed & will now request for new Request for Proposal (RFP). Now, that the Chinese brand Vivo has backed out as the title holder of IPL, with various given reasons. Let’s wait & see which brand or company takes over as the title holder of IPL2020.  

BCCI confirms that it drops Vivo a Chinese phone company as a sponsor for IPL 2020, after strong reservations & backlashes by various organizations. 

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