By Bhawna Rawat, Updated : Aug 13, 2020 13:31 IST
IPL 2020: Hotstar–JioTV deal for League Live Streaming in Void

Many of Jio TV customers will not be able to enjoy the free live streaming of the 13th edition of the IPL, starting from 19th September. The deal renewable between IPL streaming partner Hotstar & Jio TV could not be reached for the IPL 2020. 

Both Hotstar & Jio TV could not reach an agreement on the IPL deal & the same has been called off now!!  

“In March negotiations regarding streaming of live IPL matches on Jio TV through Hotstar were still on, but the parties had not come to an agreement. The deal is supposedly off now. However, you would not know until last minute, anything can happen,” said the expert. 

Read also: IPL 2020: Chennai Super Kings squad

The IPL 2019 delivered remarkable numbers on Hotstar. The streaming platform had claimed that they have crossed 300Mn viewers and registered a 74% increase in watch time in comparison to IPL 2018 edition. Not only this, the finals of IPL 2019 between Chennai Super Kings (CSK) and Mumbai Indians (MI) created a record of sorts as it delivered 18.6 million concurrent users.   

The fall in reach will also impact the advertising for the official IPL 2020 streaming partner. According to reports, Hotstar clocked in the range of 300Cr during the IPL 2019 advertising. The internal targets for this year’s IPL was slated to be higher than the last year numbers. But with Covid19 impact and also now JioTV – Hotstar feed sharing deal in void. 

IPL 2020 will be starting from September 19 in UAE; the first match will be played between Mumbai Indians & Chennai Super Kings! 

Read also: IPL 2020: Chennai Super Kings squad